SEO Services
- Overall strategy and execution of SEO to increase organic traffic
- Optimize on page content for better user experience
- Site authority through off page optimization
- Website and server optimization as technical SEO
Brand Building On Social Media
Build brand strategy to drive customer engagement across products in the online space.
- Brand positioning
- Target customer profile basis
- Content creation and regular updates to maximize Customer Lifetime Value (CLTV) across customer journey
- Unified customer experience in the omnichannel environment
- Influencer strategy
- Affiliate marketing strategy
- Brand engagement score improvement
Performance Marketing
- Overall ads spend strategy across full array of channels viz. Google, social media, OTT, email, SMS to maximize traffic, AOV and conversion
- Creative ads leveraging assets created for social media with appropriate channel selection
- Optimize Pay Per Click (PPC) spend to maximize Return On Ad Spend (ROAS)
- Managing the marketplace advertisements and participation in ongoing promotions
- Retargeting campaigns
Website Development and Optimization
- D2C Website design and creation ensuring higher click through rate (CTR)
- Mobile application design & development
- Creating engaging content for community building
- New product launch
- Recommendations to drive higher customer engagement
- Conversion Rate Optimisation
Marketplace Management
- National and local level relationship management
- Onboarding at relevant marketplaces
- Product content creation and listing
- Catalogue management
- Price tracking across marketplaces and recommendations
- Analytics based actions to maximize sales
- Continuous review and revisit strategy for each marketplace
Supply Chain And Logistics Management
- Relationship with regional as well as national level 3PL partners
- Ability to create customized business plan
- Manage entire delivery including the last mile and COD
- Customer experience management to increase customer retention
- Efficient returns management
- Bringing efficiencies for cost optimization
Technology As A Service (TaaS)
Our services are powered by thought through and customized suite of technology applications that help businesses to scale up with ease.
- Reconciliation of stock and payment
- Integration with third party vendor applications
- Integration with client-side applications and setting up data templates
- Unified and simplified dashboards to tracking and improving on key metrics like sales trend, net realization, channel and product wise sales, supply chain efficiency, AOV, conversion, ROAS, etc.
- Website and mobile application development
- Analytics to predict demand pattern to ensure high fill rate